Comparison
Ask where the customer relationship lives.
A good program has to be easy at the counter, visible in the customer's phone, and useful in the owner's Dashboard.
- At the counter
The POS can be fast, but staff still needs a simple action: scan, search, stamp.
- In the phone
Wallet keeps the card visible after the customer leaves, without a new app.
- In the data
Exports, referrals, and location activity matter when you want to understand the program.
- In the brand
If the loyalty platform is too visible, the relationship feels rented, not owned.
What to watch
Not every integration is worth more than control.
For some businesses, POS integration is critical. For others, independence, Wallet, and owned branding matter more.
Good question
If you change POS next year, do you also want to lose your loyalty program?
Next step
Compare by flow, not by feature list.
See how staff action works and what the owner sees in the Dashboard.